Internet & Blog Statistics Overview

“The word blog is irrelevant, what’s important is that it is now common, and will soon be expected, that every intelligent person (and quite a few unintelligent ones) will have a media platform where they share what they care about with the world.”

Current (mid-2008.) annual Internet traffic growth rates = 50-60%
Minnesota Internet Traffic Studies (MINTS)

-and-

eMarketer (May 2008.)

• 94.1 million US blog readers in 2007 (50% of Internet users)
• 22.6 million US bloggers in 2007 (12%)

Conclusion –

• Millions of people are on the internet every day
• 1/2 of all internet users are reading blogs
• Internet usage is projected to continue to expand by 50% or greater

Will we use our resources to share what we care about with the world?